Advancing the Market
Fleets
A more electrified transportation fleet can be a vital solution to reducing America’s dependence on foreign oil, creating a cleaner, healthier environment and boosting the U.S. economy.
Fast tracking adoption of electric drive vehicles and infrastructure in the commercial sector and by Federal, State, and Local governments will help manufacturers reach the economies of scale that will then bring vehicle costs for consumers down and speed the proliferation of electrification infrastructure. Fleet operators benefits include reduced fuel costs, and lower operating costs.
Consumer
Familiarity
Awareness and education are
keys to increased electric drive adoption.
The more consumers know about the benefits of electric drive for the consumer, and how electric cars and vehicles fit in their daily life, the more likely they are to consider purchasing an electric vehicle. EDTA’s coordinated stakeholder outreach effort-the GoElectricDrive campaign-is providing essential information on electric drive options to consumers.
Utility Readiness
Electric utilities are preparing themselves for plug-in electric vehicles.
To be ready for the electrification of transportation, electric utilities are instituting new rates and policies, and also helping their customers get ready. EDTA helps in referring best practices and educating customers through its GoElectricDrive program, working with its many utility members.
EV Friendly Communities
Community-level adoption of emerging electric drive technology is critical to spurring growth and adoption at the national level.
A number of U.S. communities are already demonstrating their commitment to that solution by becoming EV-friendly. Building charging stations, providing parking, allowing electric vehicles to drive in high-occupancy vehicle (HOV) lanes, are all examples of actions that cities and states have taken to be more EV-friendly.
Charging Infrastructure
Charging infrastructure must continue to expand and be able to reach a wide-range of consumers.
Multiple efforts to deploy electric recharging infrastructure are already underway. The EV Project, led by ECOtality North America, is bringing more than 40 industry and public sector partners to deploy charge infrastructure in 16 major cities in six states and the District of Columbia. ChargePoint America, sponsored by Coulomb Technologies, will provide electric vehicle charging infrastructure to nine selected regions including Bellevue-Redmond, WA; Sacramento, CA; San Jose-San Francisco, CA; Los Angeles, CA; Austin, TX; Detroit, MI; New York, NY; Washington, DC and Orlando, FL.